UAE ‘pervasively’ censors content online

October 06th, 2008 in Online Marketing- Middle East

By Vineetha Menon
The United Arab Emirates has been identified as one of the countries that extensively filters content online in a global survey by the OpenNet Initiative.
The UAE not only blocks content that is religiously, culturally and socially inappropriate, but also filters political content. The report pointed out that internet users in the country were [...]

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Google’s new surprise!

October 06th, 2008 in Online Marketing- International

Google has launched a new revolutionary technology that searches for any word within sounds and audio tapes!
This new search engine name is “Gaudi” where “G” stands for “Google” as “Audi” stands for “Audio”.
This service will be useful for TV and radio channels workers as they can search for a specific word or even knowing how [...]

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Online Advertising: With Advergames The Theme Of Game Is Secret To Success

October 03rd, 2008 in Online Marketing- International

ScienceDaily (Oct. 2, 2008)
It’s all fun and games when it comes to the current trend in online advertising. Advergames, online video games used to advertise a product or brand, increasingly are being used by advertisers to attract and engage consumers. In a new study, University of Missouri researchers examined the impact of advergame themes on [...]

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