Google plans further Arabic applications
October 20th, 2008 in Online Marketing- Middle EastGoogle is vowing to introduce more Arabic products to the market as it looks for ways to enrich the internet experience of web users in the Middle East.
The search engine giant, which is exhibiting at GITEX Technology Week for the first time, intends to strengthen its regional offering in line with the investments it is [...]
Partnering for strength in mobile advertising
October 18th, 2008 in Online Marketing- Middle EastBy Cathal O’Toole on Thursday, October 16, 2008
The global mobile advertising market will, according to some industry sources, be worth over $18.5 billion by 2010. Not only will it offer operators a new revenue stream that has, as yet, not been fully ascertained by them, it also offers the media industry one of the most [...]
Growth in online advertising slows in first half of 2008
October 18th, 2008 in Online Marketing- InternationalBy Alana Semuels, Los Angeles Times-Washington PostNews Service
Internet advertising revenue in the US for the first half of 2008 totalled $11.5 billion, up 15.2 per cent from the same period last year, according to numbers released by the Interactive Advertising Bureau on Tuesday. Not so shabby, right?
But when you consider that in 2007, revenue in [...]
