Rocketboom & Web 2.0: Need for New Advertising Models

July 13th, 2007 in Online Marketing- International

Web 2.0 Revenue Model: The same Underpants Gnome Problem?
Via Steve Rubel, Marketwatch’s Frank Barnako mentions that Rocketboom is still searching for a viable revenue model with Rocketboom founder Andrew Baron mentioning that “It’s frustrating that we haven’t worked it out by now”.
For a website that has “200,000 downloads of Rocketboom shows, seven days a week”, [...]

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Souq.com: Enabling the People

July 08th, 2007 in Online Marketing- Middle East

posted by Samih Toukan
The power of the Internet lies in enabling individuals and small businesses to do business and to communicate more efficiently with customers in a very cost effective manner. A clear example of this in the region is souq.com .
Souq.com the auction site of Dubai and Jordan and soon to be [...]

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The Arab World Online

July 08th, 2007 in Online Marketing- Middle East

Mohammad Itani, head of media,Neo Digital (a Flip Holding company)Â
 While Middle Eastern users (especially youth) are among the most active users of Web 2.0 content (social networking) their usage of these channels has been limited to novelty activities and is hindered by on-going blocks from government censorship. All Arab-oriented social networking sites have [...]

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