CNN leads competitors as number one news brand to reach audiences in the digital age
June 21st, 2007 in Online Marketing- InternationalThe EMS (European Media and Marketing Survey) 2007 reveals CNN’s leadership position on three fronts for advertisers wanting to reach the upscale ‘global citizen’ as news consumption adapts to the digital age:
• CNN is the market leader in meeting changing audience consumption habits in the digital age, leading all channels with its monthly combined TV [...]
Flip Media achieves outstanding results at the end of Q2
June 16th, 2007 in Online Marketing- Middle EastAt the halfway point of the year, results at the close of the first two quarters show Flip Media being on track for their best ever year.
Flip’s creative talents have seen the agency garnered with an impressive tally of 38 international and regional awards. This year, Flip Media has received 2 Summit International Awards, [...]
Search For Success
June 16th, 2007 in Online Marketing- Middle EastThe methods employed by engines to gauge the content of live websites, and rank these accordingly, are constantly evolving, however a few requirements remain key such as original content, a high density of topic-relevant keywords, and links to popular and credible related sites.
Put yourself in the ‘virtual’ shoes of Google, Yahoo, MSN and their competitors [...]
